Cost per site visit calculator
Enter last month's spend, leads and completed site visits for each source to see which one brings buyers to your site for the least money. The two example sources are filled in to show how it works; replace them with your own numbers. Nothing you enter leaves your browser.
| Source | Cost per lead | Cost per site visit | Cost per booking | Lead-to-visit |
|---|---|---|---|---|
| Source A (example) | ₹300 | ₹10,000 | — | 3.0% |
| Source B (example) | ₹900 | ₹5,000 | — | 18.0% |
How to count visits and compare sources fairly: Cost per site visit vs cost per lead in real estate →
Questions about cost per site visit
How do you calculate cost per site visit?
Divide the marketing spend on a source by the completed site visits that source produced in the same period. ₹2,70,000 spent for 54 visits is a cost per site visit of ₹5,000.
Why compare cost per site visit instead of cost per lead?
Leads from different sources visit at very different rates. A source with cheap leads can still be the most expensive way to get buyers to the site, which only cost per site visit shows.
Is my data stored?
No. The calculator runs in your browser and nothing you type is sent anywhere.